Senior Art Director, New York
Senior Art Director, New York
The truth is layered — until it isn’t. For Succession Season 3 campaign launch it could be no different. People seeking to destroy each other in the name of power and magnitude. Which side are you on?
The User Interface displays a website where the Good and the Bad can be seen bluntly, with no strings attached. It even allows the user to vote for their favorite Roy to succeed in the Season — that which will inform a public Interactive Display where the voting war is broadcasted live on Times Square, New York.
The OOH series run in physical locations giving viewers and fans the chance to destroy the ads they are looking and feel like a Roy, who’s to blame them?
In Partnership with Dani Morales, Art Director.
Summit International Awards
Gold Winner
![UX SUCCESSION [DP] 011.jpg](https://images.squarespace-cdn.com/content/v1/61fbd7e6acd84754656909cd/1643915757117-PNZZ5L1020QCPORAS3BB/UX+SUCCESSION+%5BDP%5D+011.jpg)